Tour Operator's STAKEHOLDERS / STAKEHOLDERS of tour operator's ~ Younger Holidays

Tour Operator's STAKEHOLDERS

01. Employees

02 . Pressure groups

03 . Regional tourists board

04 . Hoteliers

05 . End-users

06. Travel agents

07. NATO

08 . Central govt. Bodies

09 . Local govt.

10 . Tourism Marketers

11. Media Organizations

12 . Local govt tourism marketers

13 . Transport

14 . Local and national attractions

STAKEHOLDERS

Stakeholders are individuals, groups, or organizations who have an interest in the action of an organization and have the ability to influence it. They work together for the development of the company.

Stakeholders can affect or be affected by the organization's actions, objectives, and policies. In most firms, there are two types of stakeholders; internal and external.

Investors are a common type of internal stakeholder and are greatly affected by the outcome of a business.

External stakeholders are a little harder to identify, seeing as they do not have a direct relationship with the company. Instead, an external stakeholder is normally a person or organization affected by the operations of the business.

MASS MARKET TOUR OPERATORS

They arrange travel for the majority of holidaymakers traveling on inclusive tours

They can sell holidays very cheaply because they buy services in volume from the suppliers

Mass market tour operators produce holiday packages with wide public appeal usually visiting well-known and highly developed resorts

A typical product selection might be the following:

Summer sun (Mediterranean);

Winter sun (Canary Islands);

Ski (Three Valley in France);

Long haul (Florida);

Short breaks (Rome);

examples: (http://www.airtours.co.uk) (http://www.tui.de)

SPECIALIST TOUR OPERATORS

Deal with niche products and markets

They offer inclusive tours for a particular destination

Offers inclusive tours for the specific generating areas.

Offers specific tours for specific accommodation (camps, holiday villages)

Specialist tour operators prefer specific transport either regular flights to charter flights; try to keep the groups small and don’t compete with the price example: Olympia Lentomatkatoimisto in Finland

Inclusive tours for special interest (game or safaris, self rail cruising, business training)